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Millharbour Marketing Consultancy
Experts in Marketing Strategy. Specialists in Sponsorship.
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Sponsorship is the king of brand-building but is it reaching its potential?

Marketing, SponsorshipBy Sophie MorrisLeave a comment

First published by EffWorks as part of a series of articles building up to Effectiveness Week 2017, I was asked to give my view on whether sponsorship is reaching its potential. You can read the original article on the Eff Works website and it is also copied below.   IN ‘MEDIA IN FOCUS‘ (PAGE 43 IF…

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