Day One of this event saw a great line up of speakers and Day Two wasn’t going to disappoint either. Read this round up of the day, including a quick video of Kate Russell’s Leonard Nimoy send off at the end. If you missed it, you can read the Day One round up here. Building…
Another week and another conference. This time I was delighted to get a free pass from The Guardian to their 10th Changing Media Summit. Here’s my quick round up…oh and Day Two is covered here too. It was truly excellent start to the conference as David Pemsel, deputy CEO of The Guardian, gave an…
Millharbour Marketing attended a Guardian Media event yesterday on what the merging of marketing and tech means for marketers. The panel consisted of some impressive names; John Watton, Director of Digital Marketing, Adobe. Mark Singleton, Head of Sportsbook Marketing, Paddy Power. Lisa Bridgett, Global Director of Sales and Marketing, Net-a-porter. Tanya Cordrey, Chief Digital…
We attended the Chartered Institute of Marketing’s Annual Digital Summit on the 6th June 2014, to find out what’s hot in the world of digital. Bloomberg, IBM, The Guardian, Direct Line and Twitter were all there to give us their latest updates and visions for the future. The key takeaways from the event…
It was a great day at Croke Park in Dublin when Enterprise Ireland invited rights owners, sponsors, marketers and player performance experts to their Sports Marketing & Player Performance Conference, 6th May 2014. The day kicked off with Dave Morrissey, of Facebook’s Global Marketing Solutions, telling us to focus all our efforts on mobile…
That was a question answered by two professional rugby players at a Rugby Business Network event last night, hosted by Thomassport who provide profile assessments for athletes and coaches. Phil Dowson, Northampton, has planned for a career after rugby almost by chance, when he was asked to takeover a printing company. He was doing this single-handedly,…
I attended another great Rugby Business Network event last night, but this time I was there as a speaker! Held in the excellent gastro pub and restaurant ‘The Porter’, which felt more like a private member’s club than a gastro pub, the Rugby Business Network held its second sell-out event in Bath. On…
Day One Will Greenwood opened the event and handed over to Bernard Lapasset, Chairman of the IRB, who addressed the delegation before the first session of the conference. 1) Winning Bids and Delivering Outstanding Rugby Events This opening session looked at the success of the London 2012 Olympic bid; what ER2015 is doing to…
Social media seems the norm to most of us now but the BBC recruited its first ever social media editor for sport, Chris Hurst, just 6 months ago. This is even more surprising when he tells us that they have over 1000 social media accounts! The BBC measure success in terms of fan…
Patrick Hickey President of EOC opened the session by acknowledging that the Olympic Games is the biggest game worldwide and that for the first time rugby will be broadcast to millions who have never seen it before. It’s a great opportunity for the sport. The Olympics will bring a new audience to the sport younger…